By Trevor Mulholland

If you’re already a webmaster who’s experienced managing multiple domains – and yes, this means assigning user access levels to friends and family so they could play around in the web space you’ve purchased – you may have done just enough research to make you an efficient hosting reseller. You must also have gotten an idea how hot an affordable hosting reseller outfit could be in the market today. Why not think about taking the next step and becoming a web space reseller as well?

And it’s not enough to be just any reseller – to give yourself an edge in the market, you must first of all be an affordable hosting reseller. You have to offer unique services, or at the very least premium features at premium prices, otherwise you’ll fail to catch the attention of your prospective customers. No doubt many other webmasters out there have been around and seen what makes reseller accounts look so attractive. You need to do your own research and see what will give you an advantage over other resellers.

So how do you become an in-demand reseller? First of all, you need to define your market. What kind of users are you targeting – small business owners, private individuals, or large organizations and corporate entities? It’s important for you to keep your potential customers at the forefront of all your planning, because their needs will shape the way you customize the packages you aim to resell.

Many resellers make it a point to target specific sectors, like people who want to be able to host multiple domains for their personal websites, or people who want the extended functionalities of online store hosting. People will react better to your sales pitch when they hear that you are offering exactly the features they need, at exactly the budget they have. It would be beneficial to draw on your webmastering experience for this.

This leads us to the next step: make a tally of the things your outfit has to offer. Then, out of that list, check the features you have that aren’t offered by many other resellers who cater to your target market.

After you’ve defined what would make your web space uniquely sellable, draft a marketing plan. How do you plan to come across as an reliable and affordable hosting reseller outfit? One way to go about this is to be liberal with promos and limited offers. Sure it may mean limited profit, but remember you’re just starting off – when you’ve already established your footing in the market, the customers you were able to attract with your promos will end up being the customers you’ll be keeping for the long haul.

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Article Source: http://EzineArticles.com/?expert=Trevor_Mulholland

[tags]become a reseller,reseller hosting,reseller tips,hosting income,hosting[/tags]

By Walter Pfarr

If done properly, reselling web hosting and related services can be a low maintenance, high profit vehicle to online financial independence!

Reseller programs allow businesses to lease servers, connectors and bandwidth from established hosting firms but brand the product at their own. Resellers act independent of hosting companies and are not construed as employees. Most get paid based on signups and paid on a recurring basis for each customer who retains your services.

You must first determine exactly what it is you wish to resell. What type of reseller you become depends on what you would like to outsource; most hosting companies like to outsource as much as possible so they can concentrate on running the business end of things.

The next logical step is actually choosing a program. There are many out there, but make sure to select one from an established company with a positive track record. While others may promise a higher yield, it’s always best affiliating with an established and experienced company.

Once you’ve established your business, it’s time to attract customers. When venturing out, your best bet are individuals and smaller firms such as yourself. Most of these type of customers will have small sites and won’t be concerned about high tech mumbo jumbo.

Even some of today’s largest hosting companies simply resell because it cuts down on staffing and equipment expenses in exchange for a reasonable fee.

Of course, web hosting isn’t the only product or service with reseller capabilities. Choose a situation where you feel comfortable, find out if reseller slots are available and go for it!

Walt Pfarr has over 30 years in the journalism field, most in the print media. He is also versed in fundraising, development, special events coordination and facilitation and has a vast background in the Internet marketing field. He is currently writing his own ecourse, eBook and developing the PfarrOut Ezine. Pfarr and his wife, Joann, live in Oklahoma.

Article Source: http://EzineArticles.com/?expert=Walter_Pfarr

[tags]diy hosting,howto hosting,reseller hosting,hosting tips,reseller tips[/tags]